HOW TO START A ROOMMATE FINDING SERVICE

The average income for the owners of this kind of business in
California is $65,000 a year. Best of all, here’s a business that
you can start with an absolute minimum investment. Practically
anyone who lives in a city anywhere in the country can expect to
do just about as well, and with a bit of imagination, mixed with
some business “moxie,” you should be able to do even better!

Income and market potentials for a service such as this are truly
fantastic! rent increases that have far outpaced wage increases
have brought about a tremendous need for a method to alleviate
the cost of housing. Also, many apartment complexes are being
converted into expensive condominiums. These two factors have
created a problem of gantic proportions for millions of people
who are concerned about keeping a roof over their heads.

You can make big money solving that problem with your own
Roommate Finding Service. We’re going to tell you how.

Many of the nation’s leading economists are predicting this kind
of living arrangement to be the “money-saving answer” for the
apartment dwellers for the rest of this century. Others are
predicting the roommate finding service to become as popular as
the employment agency by 1990.

This is an ideal absentee owner business. Most of those operating
on the West Coast have a woman doing the managing–sometimes as
just the manager, and sometimes as the owner-manager. This
apparently has something to do with the nature of the business,
and how most people seem to naturally trust a woman to fid the
right roommate for them.

As to the fee structure, I suggest something similar to the
successful employment agencies. Charge everyone a $25
registration fee to start the ball rolling toward finding them a
suitable roommate. You take a Polaroid snapshot of each
registrant, have them fill out an appropriate application card
which will indicate the kind of roommate they’d be happy with,
and start searching through your files for people with similar
likes and dislikes.

To get started, you’ll want a bank reference; a legal reference,
a telephone, a business name, letterhead paper, envelopes, and
business cards; and office supplies such as 3×5 index cards;
typewriter; file cabinet; and printed questionaire-application
form. You’ll also need a responsibility disclaimer, which can be
combined with the applicant’s agreement-to-pay contract. Once
you’ve found a roommate for your prospective client, you should
have it spelled out in your agreement that each of the “matched
roommates” will pay you 15% to 20% of the first month’s rent. You
should charge a bit extra for particular requirements, and
perhaps somewhat less for older persons, or foe persons with
handicaps.

The approval or disapproval is left up to the parties involved.
You simply look through your registration card file, pull five or
six apparently suitable roommates, call each of them on the phone
and arrange separate meetings for them with your client. Your
client reports back to you, and tells you his or her decision,
and you call the person chosen and finalize the deal.

Good advertising will play a most important part getting this
business off the ground. Make a good circular or “flyer”
detailing your roommate finding services, and listing your phone
number. Get these flyers on as many bulletin boards in your area
as possible. Get them in grocery stores, barber shops, community
colleges, beauty salons, bowling alleys; the list of places to ”
billboard” your flyers is endless. Another idea is to set up
“take one” boxes in as many retail places of business as you can.
Don’t overlook the value of placing your flyers on
windshields—particularly around apartment complexes, and in the
parking lots of colleges in your area. You might even pay the
downtown parking lots attendants to slip one under the windshield
wiper of each car he parks on Monday. If you do a good job with
the make-up of your flyer, and use your imagination in getting
them into the hands of your prospective clients, you’ll have no
trouble moving your business into the black quickly.

Even so, you’ll need to run  regular ads in your area newspapers.
The best headings to run your ads under is the Personals Column.
Your ad might read:

          NEED A ROOMMATE? We’ll find the ideal roommate for you!
Everything handled on a strictly confidential basis. For details,
call Jan, Mary, or Carol, 123-4567.

Within only a couple of months, you should be well enough
established, and with a income large enough to afford an office
location. When you establish your office, do some publicizing of
your business with press releases to all the media in your area,
and plan some fanfare that will bring attention to your services.
Tacking up on your office walls the enthusiastic testimonials of
people you’ve have matched with roommates is a very good idea.
Later on, you might want to input all your client information on
computer, and take video pictures of each client for showing to
prospective roommates. In the final analysis, once you have your
business underway, your future success will be limited only by
your imagination.

 

BED AND BREAKFAST THE EASIEST HOME-BASED BUSINESS

There’s an exciting new “down-home” kind of business springing up
among homeowners all across the country. It’s called Bed and Breakfast.

Basically, this is a transplant of European Hospitality, adapted
and refined to the American way of doing things.  To foreign
visitors, it’s the comfort and hospitality of home—staying
overnight “with people of the land” and enjoying a hearty
breakfast—without the traditional gaudiness and plastic
feelings visitors get from most big cities in the United States.
To U.S. citizens, it is a welcome alternative to the same old
hotel/motel circuit.

Now, all it takes is a spare bedroom, a good cook ad an outgoing
personality. Prices per night range from a low $25 to $100 or
more.

If you have an extra bedroom, a large home, or extra space in
your farm house, you have the necessary beginnings to start
making extra income as a Bed and Breakfast Inn. One of the
beautiful aspects of this idea is that so long  as you’re hosting
“overnight visitors” on a small scale no licenses will be
required. It’s always best, however to check with your local
authorities just to be sure.

Naturally, your “visitors” will expect a clean, neat and
comfortable home. So assuming that your home meets these
prerequisites, and you have a spare bedroom, simply ‘doll it up”
a bit. Make sure it’s painted brightly, there’s an outside
window, lots of room, closet space and bureau, and perhaps a
small writing desk, and a large comfortable bed, or twin beds.

 Most foreign visitors will expect and appreciate a “quick tour”
of the interesting sights in your area. However, as your
particular popularity  as a B&B Host grows, you’ll find that a
lot of American tourists and business people on the road will
begin availing themselves of your hospitality. Certainly with
these people, it won’t always be necessary to give the “Red
Carpet” visitors treatment.

Which brings us to the basic appeal of a Bed and Breakfast Inn.
Travelers seem to be looking for, and appreciate a quiet
“home-style” place to stay. Generally, they enjoy visiting with
the people off the superhighway and want to get away from the
sterilized atmosphere and sameness of hotels and motels.

Most people will either write to you ahead of time, inquiring
about the possibilities of staying at your home while in your
town or city. This means a bit of advertising on your part, or
listing your availability with a B&B broker. Some people will
check the local telephone listings, and the newspaper
advertisements when they arrive in a strange town. And some
people will just be driving across the country, come to a town or
city they think is interesting, and start driving through the
residential areas looking for Bed and Breakfast Inns.

Thus, you should have a small sign posed either in your front
yard or on the front of your house. This sign needn’t be much
more than about two feet wide and about ten inches deep. It need
only state: BED AND BREAKFAST–Inquire Within or Call 123-4567.

For newspaper advertising, a similar listing in the personal
column of your local paper, particularly on Thursdays, Fridays
and Saturdays, will be all you’ll need. But when it comes to the
yellow pages of your telephone and business directories, go with
a small display ad that describes in greater detail the comforts
and pleasures of your service.

Be sure to list your services with all the travel agencies in
your area. A brochure or a short synopsis of what you offer will
most assuredly give the travel agents an idea for steering
visitors your way. At the same time, listing your services in a
number of national travel magazines –particularly those that
cater to women— will bring customers in for you.

Listing your services with a broker usually won’t cost you
anything up front, but they will expect a certain
percentage–usually about 25% of the total bill. This same
arrangement applies with travel agents.

Now, suppose you’re organized and ready to receive your first
customers. You greet them as host or hostess and offer to assist
them in getting situated in the room or rooms you have for them.
If they’d like to take a drive around your area and see the
points of interest, you do that. And then in the morning, serve
them a big, delicious breakfast.

You’ll probably find that foreign visitors will want to stay
several days. With most people of this country who are just
travelling through your area, it’ll be a one-night stopover.
Whatever, if they want to sleep comfortably through the night,
eat breakfast and be on their way, so be it. If they want to stay
around after breakfast and plan an itinerary for a compete visit
in your area, your assistance and help will be greatly
appreciated. (Remember those recommendations)!

That’s it! The complete how and why of this tremendously
profitable business that’s becoming more and more popular. It’s
called Bed & Breakfast, and it’s very definitely a low investment
idea. And you can parlay it into a very interesting and
comfortable income producing business–all from the comfort of
your own home!

 

HOW TO GET FREE RADIO ADVERTISEMENT

The greatest expense you’re going to incur in conducting a
successful business is advertising.

You have to advertise. Your business cannot grow and flourish
unless you advertise. Advertising is the “life-blood” of any
profitable business. And regardless of where or how your
advertise, it’s going to cost  you in some form or another.

Every successful business is built upon, and continues to thrive,
primarily, on good advertising. The top companies in the world
allocate millions of dollars annually to their advertising
budget. of course, when starting from a garage, basement or
kitchen table,you can’t quite match their advertising
efforts—at least not in the beginning. But there is a way you
can approximate their maneuvers without actually spending their
kind of money. And that’s through “P.I” Advertising.

“P.I.” stands for per inquiry. This kind of advertising most
generally associated with broadcasting, where you pay only for
the responses you get  to your advertising message. It’s very
popular–somewhat akin to bartering–and is used by many more
advertisers than most people realize. The advantages of PI
Advertising are all in favor of the advertiser because with this
kind of an advertising arrangement, you can pay only for the
results the advertising produces.

To get in on this “free” advertising, start with a loose leaf
notebook, and about 100 sheets of filler paper. Next, either
visit your public library and start poring through the Broadcast
Yearbook on radio stations in the U.S., or Standard Rate and Data
Services Directory on Spot Radio. Both these publications will
give you just about all the information you could ever want about
licensed stations.

An easier way might be to call or visit one of your local radio
stations, and ask to borrow (and take home with you) their
current copy of either of these volumes. To purchase them
outright will cost $50 to $75.

Once you have a copy of either of these publications, select the
state or states you want to work first. It’s generally best to
begin in your own state and work outward from there. If you have
a moneymaking manual, you might want to start first with those
states reporting the most unemployment.

Use some old fashioned common sense. Who are the people most
likely to be interested in your offer, and where are the largest
concentrations of these people? You wouldn’t attempt to sell
windshield de-ice canisters in Florida, or suntan lotion in
Minnesota during the winter months, would you?

At any rate, once you’ve got your beginning “target” area decided
upon, go through the radio listings for the cities and towns in
that area, and jot down in your notebook the names of general
mangers, the station call letters, and addresses. be sure to list
the telephone numbers as well.

On the first try, list only one radio station per city. Pick out
the station people most interested in your product would be
listening to. This can be determined by the programming
description contained within the date block about the station in
the Broadcasting Yearbook or the SRDS Directory.

The first contact should be in the way of introducing yourself,
and inquiring if they would consider a PI Advertising campaign.
You tell the station manger that you have a product you feel will
sell very well in his market, and would like to test it before
going ahead with a paid advertising program. You must quickly
point out that your product sells for, say $5, and that during
this test, you would allow him 50% of that for each response his
station pulls for you. Explain that you handle everything for
him: the writing of the commercials, all accounting and
bookkeeping, plus any refunds or complaints that come in. In
other words all he has to do is schedule your commercials on his
log, and give them his “best shot.” When the responses come in,
he counts them, and forwards them on to you for fulfillment. You
make out a check for payment to him, and everybody is happy.

If you’ve contacted him by phone, and he agrees to look over your
material, tell him thank you and promise to get a complete
“package” in the mail to him immediately. Then do just that.
Write a short cover letter, place it on top of your “ready-to-go”
PI Advertising Package, and get it in the mail to him without
delay.

If you’re turned down, and he is not interested in “taking on”
any PI Advertising, just tell him thanks, make a notation in your
notebook by his name, and go to your next call. Contacting these
people by phone is by far the quickest, least expensive and most
productive method of “exploring” for those stations willing to
consider your PI proposal. In some cases though, circumstances
will deem it to be less expensive to make this initial contact by
letter or postcard.

In that case, simply address you card or letter to the person you
are trying to contact. Your letter should be positive in tone,
straight forward and complete. Present all the details in logical
order on one page, perfectly typed on letterhead paper, and sent
in a letterhead envelope. (Rubber-stamped letterheads just won’t
get past a first glance.) Ideally, you should include a
self-addressed and stamped postcard with spaces for positive or
negative check marks in answer to your questions: Will you or
won’t you over my material and consider a mutually profitable
“Per Inquiry” advertising campaign on your station?

Once you have an agreement from your contact at the radio station
that they will look over your materials and give serious
consideration for a PI program, move quickly, getting your cover
letter and package off by First Class mail, perhaps even Special
Delivery.

What this means is at the same time you organize your “radio
station notebook,” you’ll also want to organize your advertising
package. Have it all put together and ready to mail just as soon
as you have a positive response. Don’t allow time for that
interest in your program to cool down.

You’ll need a follow-up letter. Write one to fit all situations;
have 250 copies printed, and then when you’re ready to send out a
package, all you’ll have to do is fill in the business salutation
and sign it. If you spoke of different arrangements or a specific
matter was discussed in your initial contact, however, type a
different letter incorporating comments or answers to the points
discussed. This personal touch won’t take long, and could pay
dividends!
You’ll also need at least to thirty-second commercials and two
sixty-second commercials. You could write these up, and have 250
copies printed and organized as a part of your PI Advertising
Package.

You should also have some sort of advertising contract written
up, detailing everything about your program, and how everything
is to be handled; how and when payment to the radio station is to
be made, plus special paragraphs relative to refunds, complaints,
and liabilities. All this can be very quickly written up and
printed in lots of 250 or more on carbonless multi-part snap-out
business forms.

Finally, you should include a self-addressed and stamped postcard
the radio station can use to let you know that they are going to
use your PI Advertising program, when they will start running
your commercials on the air, and how often, during which time
periods. Again, you simply type out the wording in the form you
want to use on these “reply postcards, and have copies printed
for your use in these mailings.

To review this program: Your first step is the initial contact
after searching through the SRDS or Broadcasting Yearbook. Actual
contact with the stations is by phone or mail. When turned down,
simply say thanks, and go to the nest station on the list. For
those who want to know more about your proposal, you immediately
get a PI Advertising Package off to them via the fastest way
possible. Don’t let the interest wane.

      Your Advertising Package should contain the following:
      1. Cover letter
      2. Sample brochure, product literature
      3. Thirty-second and sixty-second commercials
      4. PI Advertising Contract
      5. Self-addressed, stamped postcard for station
acknowledgement and
         acceptance of your program.
Before you ask why you need an acknowledgement postcard when you
have already given them a contact, remember that everything about
business changes from day to day—conditions change, people get
busy, and other things come up. the station manager may sign a
contract with your advertising to begin the 1st of March. The
contract is signed on the 1st of January, but when March 1 rolls
around, he may have forgotten, been replaced, or even decided
against running your program. A lot of paper seemingly “covering
all the minute details” can be very impressive to many radio
station managers, and convince them that your company is a good
one to do business with.

Let’s say that right now you’re impatient to get started with
your own PI Advertising campaign. Before you “jump off the deep
end,” remember this: Radio station people are just as
professional and dedicated as anyone else in business—even more
so in some instances–so be sure you have a product or service
that lends itself well to selling via radio inquiry system.

Anything can be sold, and sold easily with any method you decide
upon, providing you present it from the right angle. “hello out
there!
Who wants to buy a mailing list for 10 cents a thousand names?”
wouldn’t even be allowed on the air. However, if you have the
addresses of the top 100 movie stars, and you put together an
idea enabling the people to write to them direct, you might have
a winner, and sell a lot of mailing lists of the stars.

At the bottom line, a lot is riding on the content of your
commercial—the benefits you suggest to the listener, and how
easy it is for him to enjoy those benefits. For instance, if you
have a new book on how to find jobs when there aren’t any jobs:
You want to talk to people who are desperately searching for
employment. You have to appeal to them in words that not only
“perk up” their ears, but cause them to feel that whatever it is
that you’re offering will solve their problems. It’s the product,
and in writing of the advertising message about that product are
going to bring in those responses.

Radio station managers are sales people, and sales people the
world over will be sold on your idea if you put your selling
package together properly. And if the responses come in your
first offer, you have set yourself up for an entire series of
successes. Success has a “ripple effect,” but you have to start
on that first one. We wish you success!
 

                     

 LEGALITIES & TAX ADVANTAGES 
 IN A HOME BUSINESS
Every year, several thousand people develop an interest in “going
into business.” Many of these people have an idea, a product or a
service they hope to promote into an income producing business
which they can operate from their homes.

Are you planing to start your home business or move your business to your house,operate from home? here are some practical thoughts
to consider before hanging out the “Open for Business” sign.

In areas zoned “Residential Only,” your proposed business could
be illegal. In many areas, zoning restrictions rule out home
businesses involving the coming and going of many customers,
clients or employees. Many businesses that sell or even store
anything for sale on the premises also fall into this category.

Be sure to check with your local zoning office to see how the
ordinances in your particular area may affect your business
plans. You may need a special permit to operate your business
from your home; and you may find that making small changes in
your plan will put you into the position of meeting zoning
standards.

Many communities grant home occupation permits for businesses
involve typing, sewing, and teaching, but turn thumbs down on
requests from photographers, interior decorators and home
improvement businesses to be run from the home. And often, even
if you are permitted to use your home for a given business, there
will be restrictions that you may need to take into
consideration. By all means, work with your zoning people, and
save yourself time, trouble and dollars.

One of the requirements imposed might be off street parking for
your customers or patrons. And, signs are generally forbidden in
residential districts. If you teach, there is almost always a
limit on the number of students you may have at any one time.

Obtaining zoning approval for your business, then, could be as
simple as filling out an application, or it could involve a
public hearing. The important points the zoning officials will
consider will center around how your business will affect the
neighborhood. Will it increase the traffic noticeably on your
street? Will there be a substantial increase in noise? And how
will your neighbors feel about this business alongside their
homes?

To repeat, check into the zoning restrictions, and then check
again to determine if you will need a city license. If you’re
selling something, you may need a vendor’s license, and be
required to collect sales taxes on your transactions. The sale
tax requirement would result in the need for careful record
keeping.

Licensing can be an involved process, and depending upon the type
of business, it could even involve the inspection of your home to
determine if it meets with local health and building and fire
codes. Should this be the case, you will need to bring your
facilities up to the local standards. Usually this will involve
some simple repairs or adjustments that you can either do
personally, or hire out to a handyman at a nominal cost.

Still more items to consider: Will your homeowner’s insurance
cover the property and liability in your new business? This must
definitely be resolved, so be sure to talk it over with your
insurance agent.

Tax deductions, which were once one of the beauties of engaging
in a home business, are not what they once were. To be eligible
for business related deductions today, you must use that part of
your home claimed EXCLUSIVELY AND REGULARLY as either the
principal location of your business, or place reserved to meet
patients, clients or customers.

An interesting case in point: if you use your den or a spare
bedroom as the principal place of business, working there from
8:00 to 5:00 every day, but permit your children to watch TV in
that room during evening hours, the IRS dictates that you cannot
claim a deduction for that room as your office or place of
business.

There are, however, a couple of exceptions to the “exclusive use”
rule. One is the storage on inventory in your home, where your
home is the location of your trade or business, and your trade or
business is the selling of products at retail or wholesale.
According to the IRS, such storage space must be used on a
REGULAR Basis, and be separately identifiable space.

Another exception applies to daycare services that are provided
for children, the elderly, or physically or mentally handicapped.
This exception applies only if the owner of the facility complies
with the state laws for licensing.

To be eligible for business deductions, your business must be an
activity undertaken with the intent of making profit. It’s
presumed you meet this requirement if your business makes a
profit in any two years of a five-year period.

Once you are this far along, you can deduct business expenses
such as supplies, subscriptions to professional journals, and an
allowance for the business use of your car or truck. You can also
claim deductions for home related business expenses such as
utilities, and in some cases, even a new paint job for your home.
The IRS is going to treat the part of your home you use for
business as though it were a separate piece of property. This
means that you’ll have to keep good records and take care not to
mix business and personal matters. No specific method of record
keeping is required, but your records must clearly justify and
deductions you claim.

You can begin by calculating what percentage of the house is used
for business, Either by number of rooms or by area in square
footage. Thus, if you use one of the five rooms for your
business, the business portion is 20 percent. If you run your
business out of a room that’s 10 by 12 feet, and the total area
of your home is 1,200 square feet, the business space factor is
10 percent.

An extra computation is required if your business is a home day
care center. This is one of the exempted activities in which the
exclusive use rule doesn’t apply. Check with your tax preparer
and the IRS for an exact determination.

If you’re a renter, you can deduct the part of your rent which is
attributable to the business share of your house or apartment.
Homeowners can take a deduction based on the depreciation of the
business portion of their house.

There is a limit to the amount you can deduct. This is the amount
equal to the gross income generated by the business, minus those
home expenses you could deduct even if you weren’t operating a
business from your home. As an example, real estate taxes and
mortgage interest are deductible regardless of any business
activity in your home, so you must subtract from your business
gross income the percentage that’s allocable to the business
portion of your home. You thus arrive at the maximum amount for
home-related business deductions.

If you are self-employed, you claim your business deductions on
SCHEDULE C, PROFIT(or LOSS) for BUSINESS OR PROFESSION. The IRS
emphasizes that claiming business-at-home deductions does not
automatically trigger an audit on your tax return. Even so, it is
always wise to keep meticulously within the proper guidelines,
and of course keep detailed records if you claim business related
expenses when you are working out of your home. You should
discuss this aspect of your operation with your tax preparer or a
person qualified in the field of small business tax requirements.

If your business earnings aren’t subject to withholding tax, and
your estimated federal taxes are $100 or more, you’ll probably be
filing a Declaration of Estimated Tax, Form 1040 ES. To complete
this form, you will have to estimate your income for the coming
year and also make a computation of the income tax and
self-employed tax you will owe.

The self-employment taxes pay for Social Security coverage.
If you have a salaried job covered by Social Security, the
self-employment tax applies only to that amount of your home
business income that, when added to your salary, reaches the
current ceiling. When you file your Form 1040-ES, which is due
April 15, you must make the first of four equal installment
payments on your estimated tax bill.

Another good way to trim taxes is by setting up a Keogh plan or
an Individual Retirement Account. With either of these, you can
shelter some of your home business income from taxes by investing
it for your retirement.

                    

HOW TO REORGANIZE YOUR TIME TO
                    ACCOMMODATE A HOME-BASED BUSINESS

Almost everyone needs or wants more money coming in, and with
this desire most would like to start some sort of extra income
producing project. The trouble is, not many of these people seem
able to fit “a second job” into their time schedules.

It’s true that most people are busy, but extra time for some sort
of home-based extra income producing project can almost always be
found. It may mean giving up or changing a few of your favorite
pastimes–such as having a couple of beers with the guys or
watching TV–but if you score big with your extra income project,
you will have all the time you want for doing whatever you what
to do.

Efficient time management boils down to planning what you’re
going to do, and then doing it without backtracking. Start by
making a list of the things you want to do tomorrow, each evening
before you go to bed. Schedule your trips to the store or
wherever to coincide with the other things you have to do, and
with your trips to or from work. Organize your trips to take care
of as many things as possible  while you’re out of the house.
take stock of the time you spend on the telephone—and eliminate
all that isn’t necessary.

Whatever chores you have to do at home, set aside a specific time
to do them, and a specific amount of time to devote to them. For
instances, just one hour a day devoted to yard work would
probably make your property the envy of all your neighbors. Don’t
try to do a week’s work in one big flurry. Whether it’s painting
your house, fixing leaky faucets, or mowing your lawn and
trimming your shrubs, do a part of it, or one particular job each
day, and you’ll be amazed at your progress.

Take care of all your mail the day, you receive it. Don’t let
those bills and letters pile up on you. If you’re unable to pay a
bill immediately, file it in a special place that’s visible, and
note on the envelope the date you intend to pay it. Answer your
letters the same day you get them.

Once you start listing and planning what to do, and then carry
out your plans, you’ll find plenty of “extra time” for handling
virtually any kind of home-based income producing project. People
in general may not like routines or schedules, but without some
sort of plan as to what is supposed to be done, the world would
be mired in mass confusion. Laws, ordinances and regulations are
for the purpose of guiding people. We live according to an
accepted plan or way of life, and the better we can organize
ourselves, the more productive and happy we become.
The secret of all financially successful people is simply that
they are organized and do not waste time. Think about it. Review
your own activities, and then see if you can’t find a couple of
extra hours in each day for more constructive accomplishments.

When you begin planning, and then when you really become involved
in an extra income producing endeavor, you should work it exactly
as you have organized your regular day-to-day activities—on a
time basis. Do what has to be done immediately. Don’t try to get
done in a hour something that’s realistically going to take a
week. Plan out on paper what you have to do–what you want to
do–and when you are going to do it. Then get right on each
project without procrastination.

Finally, and above all else, when you’re organizing your time and
your business, be sure to set aside some time for relaxation. Be
sure to schedule time when you and your spouse can be together.
You must not involve yourself to an extent that you exclude other
people–particularly your loved ones–from your life.

Taking stock of the time you waste each day, and from there,
reorganizing your activities is what it’s all about. It’s a
matter of becoming more efficient in the use of your time. It’s
really easy to do, and you will not only accomplish a lot more,
you will also find greater fulfillment in your life.